Search Engine Optimization

Internet search-engines are the primary vehicle by which consumers search and find what they are looking for.

In fact: Surveys show that over 85% of internet users find new Web sites by using search-engines. Other surveys show that after email, search-engines are the most popular activity on the web. It's a fact, Search Engine Optimization must be a necessary part of your online marketing strategy."

It is becoming increasingly well-known that website ranking on the first or second page on one or more of the major search engines can translate into enormous increases in sales, leads and quality traffic. There has never been a more opportune time to develop an effective search-engine marketing strategy.

The undeniable popularity and efficiency of utilizing search-engines to find products or services demands that a business develop an effective search-engine marketing strategy, which includes both professional Search Engine Optimization and paid search or PPC Management. Unlike e-mail advertising or banner placements on high-traffic websites like YAHOO, MSN, or AOL, search-engine traffic tends to be highly qualified since the content of your website determines your ranking - therefore, you have the ability to control the kind of traffic that is generated from search-engines.

One of the primary components of an effective search-engine marketing strategy is a well managed pay-per-click (PPC) program. An equally important strategy for increasing quality website traffic, sales, and leads is through ethical search-engine optimization.

Search-Engine Optimization is the process of designing /structuring a website in such a way as to rank high in search-engine results. Unlike paid search-engine placements that typically appear as "sponsored listings" at the top or side of a search results page, "organic listings" appear in the body of the search results page and are ranked based upon complex ranking systems or algorithms, which are uniquely determined by each particular search-engine. Organic listings typically make up the majority of the search results page and can be ethically manipulated by experts through proven search-engine optimization techniques.

Search-Engine Optimization is a highly skilled process and requires an extensive commitment of resources, including time and expertise. What is your Search-Engine Optimization strategy? Since a top-ranked website can translate into thousands or millions of dollars per year it is imperative that you have an internet marketing strategy that incorporates paid search-engine placement and Search-Engine Optimization techniques. It is a fact that a top-ranked website can stand as a catalyst to measurable and sustained market share growth.

Pricing

BigPinkHippo's pricing model is based on both (1) onsite and (2) offsite optimization considerations. Onsite factors include website structure (i.e., content and navigation structure), while offsite factors include link building and content creation.

Please contact us to start your SEO now